User Experience (UX) Consulting
User Experience refers to the work which is done to create the best experience for the user once the digital asset is live. It broadly encompasses User Research (of many kinds, including user interviews), UX Personas, User Flows, User Interface (UI Design), and User Testing (of many kinds including online remote testing, and user interviews). Many people confuse the terms UX and UI, however it's important to know that UI is just a small aspect of UX.
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