Wave Web Design
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Web Design / UI Design
Functional and visual design according to the user needs. There are hundreds of considerations to design the interfaces or webpages or app optimally tor best user experience. For websites, mobile apps, landing pages & conversion pages. We are experienced in setting up data hierarchy and database design as well as e-commerce sites. We use Adobe XD, Figma, Sketch or Axure for prototypes and UI Design
Coding your website according to your brand colours and typography with your content (wording and photographs) for all screen sizes (i.e. responsive) and fluid using CSS and HTML
Includes Marketing strategy, online ads/ googe ads / CPC ads, google analytics, content marketing, local SEO, global SEO, social media marketing, video ads and more!
Convert more leads and increase revenue from existing customer touchpoints. Seamless omni-channel experience execution For large startups and SME's only (due to monthly pricing starting from €499). Examples include: - 1-to-1 AI-based recommendations in all communication channels - Live Chat with AI Product Recommendations - Omnichannel Workflows and Loyalty Program for eCommerce No-code platform so developers are not needed to implement it, AI-driven CDP (all in one Customer Data Platform) used by 2000+ midmarket and large Enterprises in 50 countries including Vodafone, Lacoste, New Balance, and many other global brands.
Product & Marketing Strategy
Product strategy is based on researched user needs. Marketing strategy is based on user persona, i.e. knowing where users hang out to increase leads or sales by identifying the target customer in detail and using targeted messages on specific channels. Competitor research, market research and user research are done to produce marketing personas and the marketing strategy document.
Sales Funnels / Conversion Funnels & Optimisation
Create or optimise a landing page designed to make sales, create leads or optimise conversions
Strategy, Email Design and Email newsletter creation for your HTML email newsletters. Including advice on the various email newletter delivery platforms available to suit your business and budget
Search Engine Optimisation (SEO)
To drive organic traffic to your website, we devise the right strategy & structure for your site, and optimise your on-page content to make sure your website is found in search engines, bringing you more business leads.
A search engine optimisation (SEO) technique that helps your business to be more visible in local search results in search engines Any business that has a physical location or serves a geographic area can benefit from local SEO.
Online Ads a.k.a Google Ads or CPC Ads
Setup, monitoring and optimisation
Social Media Marketing
Strategy, campaign design, content creation, post design for Instagram feed, Instagram stories, IGTV, Twitter, Pinterest, Facebook, Linkedin and/or Youtube. Instagram page management, Facebook management.
Creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience – with the objective of driving profitable customer action. Creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.
Google Analytics & Hotjar
Setup, analysis, report creation of your users i.e. who they are, how they find you, what they do on your website to give insights to optimise your website user flows and interfaces to optimise results and income
Understand how many people are coming to your site and apps, their location, demographics, how they found you, their user journey and goal funnels (e.g. successful purchase). Using this information improvements can be made to increase leads and sales
User Experience (UX) Consulting
User Experience refers to the work which is done to create the best experience for the user. It broadly encompasses User Research (of many kinds, including user interviews), UX Personas, User Flows, User Interface (UI Design), and User Testing (of many kinds including online remote testing, and user interviews). This process doesn't end when the website goes live, it should continue to optimise the users experience as external factors change. Many people confuse the terms UX and UI, however it's important to know that UI is just a small aspect of UX.
We source and interview or survey your target market and provide a report and/or user personas - or better still, will use the learnings to inform our design decisions in the product offering, user flows, marketing strategy, and most importantly, the website design.
If you have an existing site or a site or app prototype, we can test this with your target market and provide a report and recommendations for improvement. If we're designing the site for you and it's in budget, we test our designs on users before the build phase which saves budget in the long run because it's much cheaper to optimise in design phase than after build phase.
Domain name registration and email setup. Creation of 1 or several domain email addresses so that you can send and receive email with your domain name I.e. firstname.lastname@example.org. Business Email is a professional way to interact with your customers. Unlike with an email address like email@example.com - It makes it easier for your customers to trust you.
Business Process Automation
Business process automation automates many of the daily manual tasks in your business so that your digital assets run like a finely tuned machine. Examples of this include: A customer fills in a form requesting some service, and instead of that being emailed to your team to process, it automatically goes into your project management system as a ticket, and has a responsibility assigned. Examples of this are a Typeform form on your website going to a ticket in Asana project management system. You can then quickly see at any time how many tickets you have in the pipeline. Anther example here is that when the ticket is received, a confirmation email is triggered to go out to the customer with next steps and expected response time. The customer can also be auto-added to your email list in 1 or more subscription sections, and a welcome email sequence can be triggered, for example, to tell the customer about other services or products offered.
Branding & Graphic Design
Branding, Logo, Business Cards, Flyers, Posters, Letterhead, Brochures, Magazines, sourcing and manipulation of images / graphics for online use. We use Adobe Photoshop, Indesign & Illustrator and Affnity Designer
Branded design of your business presentations for startup pitch presentations or internal business slideshows in Google slides, powerpoint, interactive PDF or your choice of format.
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